Shrewsbury Council have £3million (I think that is the correct figure) to improve transport around the town centre. I believe this is money they bid for nationally and were successful.
A draft scheme is out for consultation at the moment. Information can be found on the new Shropshire Council website but you have to search a bit on the site.
Even though cycling is only a small part of the scheme, it would help if as many cyclists as possible looked at the draft proposals and commented on them, even if it is just to fill in the online questionnaire which can be found with some difficulty on their website.